questions
Everything you might ask before you start.
What MicroPromote is, who it’s for, what it costs, and how it works - answered plainly. Still unsure? Book a demo and we’ll show you on your own content.
The basics
- What is MicroPromote?
- MicroPromote is an AI social media management tool built for small business. It creates your content - posts, images, video, and voiceovers - schedules it across platforms, and measures what works, so you stay visible without an agency, a marketing hire, or a bloated tool.
- Who is MicroPromote for?
- Small businesses and solo operators who need to show up on social media but don’t have the time, a marketing team, or the budget for an enterprise tool - from training providers and clinics to real-estate agents, trades, and shopfronts. It started with training providers and now works for any small business.
- Do I need any marketing or design experience?
- No. MicroPromote generates the content and lays out the calendar; you approve and publish. It removes exactly the skills - copywriting, design, video - most business owners don’t have time to build.
The product
- What can the AI create?
- Captions and posts, on-brand images, short video and reels, and AI voiceovers (including your own cloned voice, with consent) - the full content of a post, from one brief.
- Does anything post without me approving it?
- No. AI generates drafts, but everything lands in a review queue for you to approve, edit, or reject before it publishes. You decide what goes live.
- Which platforms does it support?
- Facebook, Instagram, and LinkedIn are the core, all managed and scheduled from one calendar, with more platforms available.
- Will the content sound like my business?
- Yes - AI drafts on a brief about your business, and you edit and approve before anything publishes, so it stays in your voice rather than a generic one.
- How is MicroPromote different from Hootsuite or Buffer?
- Tools like Hootsuite and Buffer mostly schedule content you’ve already written and designed, and they’re built and priced for marketing teams. MicroPromote is different on both counts: it generates the content itself - posts, images, video, and voiceovers - and it’s deliberately built for one person running a small business, not a marketing department.
- Can more than one person use it?
- Yes. MicroPromote includes multi-user access with role-based controls, so a business owner, an assistant, or a whole team can share one account - with the right people able to create, approve, and publish.
Plans & signup
- How much does MicroPromote cost?
Two self-serve plans plus a done-with-you option - no lock-in:
- Promote - $99/month. AI content, scheduling, and analytics.
- Promote + Protect - $199/month. Everything in Promote, plus an ongoing automated scan of your website - security, page speed, email deliverability, domain & SSL health, and search visibility.
- Kickstart - $1,199 one-off, then $199/month. An onboarding session to set up two social connections and Protect for your domain, an expert review of your Protect scan results with a starter SEO, GEO and promotion guide rolled into a “next month” report, and a follow-up strategy session - with a month of Promote + Protect included.
Prefer to talk it through? Book a quick chat on the contact page.
- What does the Protect plan add?
- An ongoing, plain-language view of your website’s health: whether it’s secure, fast, landing emails in inboxes, and findable on Google and AI search. Your social posts drive clicks; Protect makes sure the website they land on converts them. See what Protect covers →
- Can I just sign up, or do I need a demo first?
- Either. You can book a demo to see it on your own content first, or sign up and go straight into the product. Most people start on the Promote + Protect plan.
- Is there a lock-in contract?
- No lock-in. Plans are month to month and you can cancel anytime.
- How long does it take to set up?
- Most people are up and running in one sitting: connect your social accounts, give MicroPromote a short brief about your business, then approve and schedule a month of content. After that it’s minutes a week. If you’d rather not do it yourself, the Kickstart package sets it all up for you.
For your industry
- Can healthcare clinics use MicroPromote without breaching advertising rules?
- Yes, when used carefully. MicroPromote drafts education- and reassurance-led content for clinics and allied-health practices - explaining conditions, what a first visit involves, seasonal health prompts - and steers away from patient testimonials about clinical care, comparative "best" claims, and anything that creates unreasonable expectations. Nothing publishes automatically: every post waits for someone at the practice to approve it. It’s a tool to help you publish responsibly, not legal advice.
- Can training providers schedule promotion around intake dates?
- Yes. For RTOs and independent course providers, MicroPromote builds a campaign that ramps from early awareness to an "applications close" push across the weeks before an intake, then schedules it across LinkedIn, Facebook, and Instagram. You can promote multiple courses in parallel, each on its own thread of content, and see which ones your posts actually fill.
- How does MicroPromote work for real-estate listings?
- Add a property and MicroPromote turns it into a week or more of content - the launch post, feature highlights, an "open this Saturday" reminder, an "under offer" update, and a "sold" celebration - as posts, images, reels, and short video for Instagram, Facebook, and LinkedIn. Agents set up a listing’s whole campaign in one sitting and let it run, which also builds the polished, consistent feed that wins the next appraisal.
- Is MicroPromote suitable for a one-person business or a tradie?
- Yes - it’s built for the team of one. Sole traders, tradies, and one-person shops brief MicroPromote about the business, approve the drafts, and schedule a month of posts in a single sitting, then spend minutes a week keeping it going. From $99/month, it takes the whole job of social media off your plate without an agency or a marketing hire.
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